South Africa to Showcase Produce at Trade Fair in Germany

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Enterprise Television- South Africa to Showcase Produce at Trade Fair in Germany

South Africa’s local produce will be on show at the Fruit Logistica Trade Fair, which will get underway in Germany next week.

Having received financial support from the Department of Trade and Industry (dti), 25 local companies will showcase their products and services at the fair in Berlin.

Trade and Industry Minister Rob Davies said the fair — from 7 – 9 February — will expose South African companies to available trade and investment opportunities in Germany. It will also be an excellent platform to promote existing and potential exporters to new customers from the different sectors from around the world.

The companies received financial support through the dti’s Export Marketing and Investment Assistance Scheme (EMIA). The objective of the scheme is to develop export markets for South African products and services and to recruit new foreign direct investment into the country.

Total exports attained by South African exhibitors, who participated in the fair last year, amounted to over R1.5 billion.